Wednesday, August 28, 2013

Edmunds settles with marketing firm accused of faking dealer reviews

Edmunds settles with marketing firm accused of faking dealer reviews

Back in July, Edmunds sued a Texas company named Humankind Design Ltd. for fraud and breach of contract. Among other services, Humankind Design claims to be an online reputation management company, but the lawsuit says that the site created 2,200 fake accounts in order to post positive dealerships reviews on Edmunds.com. Now, Edmunds says that the case has been settled requiring Humankind Design to agree not to register users or submit reviews on Edmunds as well as providing information about the accounts and reviews it fraudulently created; Humankind Design also has to pay Edmunds an undisclosed monetary settlement for legal fees.

Autoblog , Edmunds settles with marketing firm accused of faking dealer reviews, Edmunds settles with marketing firm accused of faking dealer reviews

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