Friday, March 23, 2012

Jaguar Land Rover inks joint venture with China's Chery

Jaguar Land Rover inks joint venture with China's Chery

Jaguar Land Rover and Chinese automaker Chery Automobile Company have filed paperwork to enter into a joint venture. Under the agreement, the two Tata Motors properties will manufacture both Jag and Land Rover vehicles and engines, as well as a new line of vehicles developed with Chery. The joint venture will also create a research and development lab and sell the products created by the partnership. Land Rover has had its eye on boosting sales the still-growing Chinese market for some time, and the move looks to be a smart first step in that direction.

Autoblog, Jaguar Land Rover inks joint venture with China's Chery

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