Google pulls in nearly $2 billion a year in YouTube advertising revenue, but that's still a drop in the bucket compared to the $60 billion earned by broadcast networks. To rely less on viral cat videos or "Gangnam Style" breakouts, the company has announced that it's advanced funds to content producers like Jamie Oliver and Michael Cera to create 60 new original channels in France, the UK, Germany and the US.
Engadget , YouTube advances cash for 60 more original channels in Europe and the US, YouTube advances cash for 60 more original channels in Europe and the US
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